Hublot’s Big Bang Meca-10 Magic Gold watch has won first prize in the “Best of the Best” category at the Red Dot Awards.
“This award tops off an exceptional year for Hublot by recognising the expertise of our watchmakers, engineers and designers. I would like to thank them all. I would also like to thank Professor Dr. Peter Zec and the Red Dot Award jury for choosing Hublot from such a distinguished line up of competitors. And now back to work, we have
a title to defend!” Ricardo Guadalupe, CEO Hublot
After having examined the 5,500 creations of participants from 54 different countries, a jury of 40 professors, journalists and independent designers chose to give the highest distinction of the Red Dot Awards: Product Design, “the Red Dot: Best of Best 2017” to the Hublot Big Bang Meca-10 Magic Gold watch.
The Red Dot Award is a competition organised by Design Zentrum Nordrhein Westfalen in Germany. It was created in 1955 by rewarding for the first time the most worthy designs of the period. Since the nineties, Professor Doctor Peter Zec has taken this institution to the top at an international level. A Red Dot Award is like an Oscar in the film world, it is the ultimate award.
“The jury awards the Red Dot: Best of the Best to outstanding design. Only design visionaries can achieve the perfect harmony between the quality of the function, seductiveness, use and responsibility.” Professor Dr. Peter Zec, founder and CEO Red Dot Award
This prize acknowledges the immense work that went into the development of the Meca-10 Magic Gold model, a concentration of the best of what Hublot has to offer in high-quality watchmaking, technique, innovation and aesthetics. This watch achieves the exploit of balancing the retro and the futuristic.
Retro, like the construction game its name refers to. A return to childhood, when imagination ruled: the Meca-10 is a homage to all those who spent hours designing and building with Meccano. Plates, wheels, gears… it’s all there, but pushed to unseen technical limits that made it possible to perfect a new manufacture movement with an outstanding architecture.
Futuristic, like the HUB1201 manufacture movement: fully developed by Hublot’s teams, it has 223 parts and is fitted with two going barrels operating in parallel. The power reserve indication, which goes up to ten days, works on a rack system.
It is also futuristic because of the innovative material used for its case, Magic Gold. The fruit of a research and development partnership between Hublot and EPFL (Ecole Polytechnique Fédérale de Lausanne), Magic Gold fuses gold with an alloy of ceramics, making it the only truly scratch proof 18 carat gold. Technically, only a diamond can mark it!
All the teams at the Hublot manufacture in Nyon welcome the ultimate prize represented by the Red Dot Award: Product Design, the Red Dot: Best of Best 2017 with great pride. After the victory is announced, the prize will be officially presented to Hublot in front of 1,200 guests at the Red Dot Gala Award ceremony on 3 July this year. The Big Bang Meca-10 Magic Gold will then be exhibited in the Red Dot Design Museum in Essen, Germany.
About the Red Dot Design Award:
In order to appraise the diversity in the field of design in a professional manner, the Red Dot Design Award breaks down into the three disciplines of Red Dot Award: Product Design, Red Dot Award: Communication Design and Red Dot Award: Design Concept. The Red Dot Award is organised by Design Zentrum Nordrhein Westfalen and is one of the world’s largest design competitions. In 2015, it celebrated its 60th anniversary: In 1955, a jury convened for the first time to assess the best designs of the day. In the 1990s, Red Dot CEO Professor Dr. Peter Zec developed the name and brand of the award. The logo known all over the world was designed by Hamburg-based Peter Schmidt in 2000.
Ever since, the sought-after award, the “Red Dot”, has been the revered international seal of outstanding design quality. More information is available at www.red-dot.de.
About Hublot
“Hublot – « A different way to progress » say those who know this unique Swiss luxury watch company, where each and every moment moves forward to create the future at breathtaking speed. A dream, initiated and developed by Hublot’s Chairman Jean-Claude Biver with CEO, Ricardo Guadalupe, these two men are responsible for turning the Hublot brand into a genuine success story in which the Big Bang, Classic Fusion, Spirit of Big Bang and Manufacture Pieces represent the symbols of a constantly evolving tradition. From watch complications and revolutionary materials to world class collaborations such as FIFA World Cup™ and Ferrari, Hublot characterizes itself through the “Art of Fusion” philosophy, bringing tradition into the future. On a commercial level, the network of stores currently stands at more than 80 exclusive boutiques around the world (Geneva, Cannes, SaintTropez, Paris, London, Berlin, Moscow, New York, Miami, Beverly Hills, Las Vegas, Atlanta, Singapore, Shanghai, Beijing, Hong Kong, Dubai, Abu Dhabi, Kuala Lumpur, Ginza, Frankfurt, Zermatt…). For more information, visit www.hublot.com
