La Chaux-de-Fonds, 10 June 2020 – Swiss luxury watchmaker TAG Heuer presents a special edition of its iconic COSC-certified tourbillon chronograph Carrera to be auctioned as part of the “ODD BALLS Charity Auction” imagined and led by founder of Revolution, Wei Koh. The unique piece will join other watches and artworks in the digital fundraiser mid-June. The totality of the proceeds will be donated to the WHO COVID-19 Solidarity Response Fund.
TAG Heuer is leveraging its watchmaking expertise to give a generous watch enthusiast the opportunity to directly contribute to the global efforts in fighting the pandemic. This unique piece of horological excellence will forever be a meaningful tribute to the world’s strength, resilience and solidarity in these difficult times. The one-of-a-kind design will be presented in the one-week online auction hosted on a Giverny platform for Revolution (#bidonourballs). The buyer will be invited to TAG Heuer’s Swiss manufacture in the Fall to meet the watchmakers who worked on their watch and receive it, complete with a personalized engraving. They will also be hosted by the brand for an exclusive experience at an iconic motor-racing event in 2021.
“As the COVID-19 pandemic spread, all of us at TAG Heuer have been deeply touched by the heroic efforts displayed daily and with such grace by those at the forefront of this crisis, working tirelessly to keep us safe. Although the threat seems to be subsiding in many countries, the fight is not over and the mid- to long-term consequences will be severe. We’re gladly contributing this exclusive piece which expresses our admiration and gratitude, via the ODD BALLS Charity Auction, to the WHO programs worldwide which will directly aid the people in need. On behalf of the teams at TAG Heuer we thank you for all for your courage, we stand with you, and know that we will come out of these trying times stronger and more united than ever” says Stéphane Bianchi, CEO of the LVMH Watchmaking Division and CEO of TAG Heuer.
About the COVID-19 Response Fund
The World Health Organization (WHO) is leading and coordinating the global effort with a range of partners, supporting countries to prevent, detect, and respond to the pandemic. Donations support WHO’s work, including with partners, to track and understand the spread of the virus; to ensure patients get the care they need, and frontline workers get essential supplies and information; and to accelerate research and development of a vaccine and treatments for all who need them.
More detailed information available at: https://www.who.int/emergencies/diseases/novel-coronavirus-2019/donate. To make a direct donation please visit https://covid19responsefund.org/.
About the Carrera Chronograph Calibre Heuer 02 Tourbillon “ODD BALLS” Edition
The Carrera Chronograph Calibre Heuer 02 Tourbillon is a striking wrist-worn work of art in a 45-mm black sandblasted ceramic case with a fixed black matte ceramic tachymeter scale bezel, black PVD steel pushers, crown and sapphire case back, on a black leather-on-rubber alligator strap. The avant-garde black opalin skeletonized dial design, with rhodium-plated chronograph subdials at 3 and 9 o’clock, features an exclusive variation of the TAG Heuer shield logo, inverted to represent the #StayHome spirit in the form of a house. The applied indexes and the hour and minute hands are polished and satin-finished, then lined with Super-LumiNova®. The black flying tourbillon beats subtly within the latticework dial at 6 o’clock. Around the open case back, a special engraving including the name of the donator and “REVOLUTION – COVID-19 SOLIDARITY AUCTION – UNIQUE PIECE” recognizes the extraordinary circumstances which led to the creation of this special edition.
The COSC-certified Calibre Heuer 02T in-house movement features a black column wheel and a carbon tourbillon upper cage, it beats at 28’800 A/h (4 Hz) and has a power reserve of at least 65 hours.
The special edition TAG Heuer Carrera marries bold design and Haute Horlogerie technical prowess, infused with an emotional message of courage and hope that will accompany the wearer of this exclusive piece for a lifetime.
Facts and figures
TAG Heuer Carrera Chronograph Calibre Heuer 02 Tourbillon “ODD BALLS” Edition
Reference CAR5A90.FC6415
MOVEMENT
TAG Heuer Calibre Heuer 02 Tourbillon manufacture movement
Automatic chronograph combined with a COSC-certified tourbillon
Diameter 31mm
Black top plate with Côtes de Genève decoration
Black column wheel
Carbon tourbillon upper cage bridge
Power reserve of at least 65 hours
DISPLAY
Chronograph: hour, minute and second counters; tourbillon
CASE
Diameter 45 mm
Matte black sandblasted ceramic
Matte black ceramic fixed bezel with tachymeter scale
Beveled, domed sapphire crystal with anti-reflective treatment
Alternate finishing black PVD, black steel, rubber standard crown, push buttons and screwed sapphire case back
Personalized engraved case back
DIAL
Black opaline skeletonized dial
Black flange with 60 second/minute scale
Rhodium-plated alternate finishing chronograph with minute and hour counters at 3 and 9 o’clock
Black alternate finishing tourbillon
Rhodium-plated alternate finishing indexes and hands with black Super-LumiNova®
Rhodium-plated polished central hand
Special edition rhodium-plated reversed shield logo
STRAP
Matt black alligator leather and rubber strap
Black PVD titanium folding clasp
Unique piece
About TAG Heuer
TAG Heuer, founded in 1860 by Edouard Heuer in the Jura Mountains of Switzerland, is a luxury watch brand that is part of LVMH Moët Hennessey Louis Vuitton SE (“LVMH”), the world’s leading luxury group. Based in La Chaux-de-Fonds, Switzerland and with four production sites, TAG Heuer has 1470 employees and is active in 139 countries. TAG Heuer products are available online on the watchmaker’s website www.tagheuer.com for select countries and in 160 boutiques and 3,500 points of sale worldwide. The company is headed up by Stéphane Bianchi, CEO of the LVMH Watchmaking Division and CEO of TAG Heuer.
For 160 years, TAG Heuer has demonstrated pure avant-garde watchmaking spirit and a commitment to innovation with revolutionary technologies that have included the oscillating pinion for mechanical stopwatches in 1887, the Mikrograph in 1916, the first automatic-winding chronograph movement – Calibre 11 – in 1969, the first luxury smartwatch in 2015, and the ground-breaking Isograph technology in 2019, made possible through a unique collaboration with the TAG Heuer Institute. Today, the brand’s core collection consists of three iconic families designed by Jack Heuer – TAG Heuer Carrera, Monaco and Autavia – and is rounded out with the contemporary Link, Aquaracer, Formula 1 and Connected lines.
Capturing TAG Heuer’s motto, “Don’t Crack Under Pressure”, are prominent partnerships and brand ambassadors that express the brand’s passion for action and high performance. These include the Formula E World Championship, of which the brand is a founding partner, the TAG Heuer Porsche Formula E team, the Aston Martin Red Bull Racing Formula 1 Team, the Formula 1 Monaco Grand Prix, the World Endurance Championships, the Indianapolis 500, legends Steve McQueen and Ayrton Senna, actors Chris Hemsworth and Patrick Dempsey, ATP next-generation tennis players Alex de Minaur, Frances Tiafoe, Denis Shapovalov and Felix Auger Aliassime, and surfer Kai Lenny, among others.
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For further information, please contact:
Julia van Herpen, International PR Director
Tel. +41 32 919 86 56
E-mail: julia.vanherpen@tagheuer.com
