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WatchTime New York wrapped this Sunday with organisers celebrating what was described as a “joyful” return to in-person live events.
It followed three days of new wristwatch presentations, talks, and warm reunions as the global watch community gathered for the first live, in-person WatchTime New York event since 2019.
The triumphant comeback also marked a notable expansion for the major event, widely regarded as America’s most important public watch event dedicated to collectors, this year offering a packed three-day lineup, held at Gotham Hall from Friday, October 22 to Sunday, October 24, 2021.
The event, produced by WatchTime and presented in partnership with sponsors Tourneau | Bucherer and BMW, also marked one of the first large-scale luxury events in New York City to successfully reconvene post-quarantine.
WatchTime New York kicked off Friday, October 22 with a high-energy VIP cocktail event. Eager guests gathered in the Seiko lounge before surging into the show floor under Gotham Hall’s famed rotunda.
This year’s longer three-day event format doubled the popular slate of WatchTime New York panels on Saturday and Sunday, October 23 and 24, featuring leading experts and figures from the watch world.
The final panel of the weekend covered the ongoing surge in demand and shortage of stainless-steel sport-luxury watches, with featured celebrity panelist and watch lover Aldis Hodge of “One Night in Miami” and “City on a Hill.”
WatchTime New York once again served as a major stage for new product launches.
On Saturday, October. 23, recording artist and producer Swizz Beatz arrived to personally launch his new collaboration with De Bethune: the new Dream Watch 5. The new A. Lange & Söhne Zeitwerk Honeygold “Lumen” was announced live from the show floor on Sunday, October 24, coinciding with the brand’s anniversary.
Watch lovers who could not attend the show this year had the opportunity to tune in to a digital TimeOut session with WatchTime Editor-in-Chief Roger Ruegger and Senior Editor Mark Bernardo.
Sara Orlando, WatchTime Magazine Publisher, commented: “The success of our show this year underlines the fact that the luxury and watch industries are booming right now, and collectors are eager for the kind of face-to-face, hands-on interactions that we have always facilitated at WatchTime New York.”
While WatchTime Editor-in-Chief Roger Ruegger, added: “We are proud to have brought back WatchTime New York live and in-person, not just safely, but on a bigger scale than ever before: with an extended schedule, more engaging panels, and welcoming even more exciting new brands this year. Seeing so many important pieces and new introductions, we are thrilled that both the industry and visitors support the event format.”