JAEGER-LECOULTRE MARKS THE LUNAR NEW YEAR WITH A NEW CAMPAIGN STARRING JACKSON YEE

“Every New Year invites us to pause and reflect on what we have achieved, to realise how much more we are capable of, and to set our intentions for what we can create in the coming year,” says Jackson Yee. “That moment becomes our guiding star as we step into the future and, for me, it provides powerful inspiration as I continue to grow, both professionally and personally.”

In both the video and the portrait shots, Jackson Yee wears Jaeger-LeCoultre’s Master Ultra Thin Tourbillon Moon. Its timeless elegance, which transcends the passage of years, seems especially fitting for the theme of the campaign. With moon phase and date displays being the natural choice of complications to mark the Lunar New Year, the Master Ultra-Thin Tourbillon Moon unites the technical virtuosity of the self-winding Calibre 983 with the enduring beauty of a pink gold case and eggshell-beige  dial.