AMBASSADOR KIM WOO-BIN VISITS THE MANUFACTURE JAEGER-LECOULTRE TO DISCOVER THE MAKING OF AN ICON – THE REVERSO

Jaeger-LeCoultre was delighted to welcome its ambassador Kim Woo-Bin to the Manufacture in the Vallée de Joux recently, to discover the craftsmanship and technical skills behind the making of the Reverso.

Born in Seoul, the actor enjoys tremendous popularity throughout Asia, having established a captivating presence in acclaimed television series and box-office hit movies in a variety of genres, from romantic comedy to drama and action films. Along with his passion for acting, he has been a Jaeger-LeCoultre ambassador since the beginning of 2021.

“We are honoured that Kim Woo-Bin made time in his demanding schedule to come and visit us at the Manufacture, our home in the Vallée de Joux”, says Catherine Rénier, CEO of Jaeger-LeCoultre. “As someone with great intellectual curiosity, he was fascinated to learn about our Maison’s history, and the direct insight he gained into the intricacies of watchmaking and his hands-on experience of the Atelier d’Antoine clearly left a deep impression.”